Production of commercials in Cinealliance company is complicated and crucial process. Consecutive performance of the following steps is required for this process:I am text block. Click edit button to change this text. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.
Pre-production
Pre-production – i. e. what comes prior to production of commercial
PPM (pre-production meeting)
PPM (pre-production meeting) – approval of all details of the prospective commercial by stage director, customer, representatives of the agency and other persons concerned
Production
Production – shooting of commercial. It is the shooting process. Work with actors, work in filming area.
Postproduction
Postproduction– video mounting, making computer graphics and animation, making special effects, etc.
Script development
Script development – it could be submitted by customer or written by specialists of production studio based on brief study
Splitting into scenes
Splitting into scenes – graphical presentation of the prospective video and splitting it into scenes
Preliminary cost estimate
Pre-production – i. e. what comes prior to production of commercial
Director Selection
Approval of splitting into scenes
Approval of splitting into scenes. Finalization of the scenario and its endorsement.
Final CE and signing a contract
Preparation to shooting:
Casting of actors | Installation of decorations | Selection of filming area
Shooting process
Shooting process – shall be implemented in strict compliance with scenario
Postproduction
Postproduction – mounting shot video and adding special effect, dubbing.
Successful production is based on modern digital and film based technology, knowledge and operational experience with advanced technology at all levels, including cameras, optical instruments and devices, lightning and auxiliary equipment, mounting techniques and image processing.
